In these times, especially these last 2 years, we have been almost forced to sell online. I like to think that our website is the store we would love to have: the space where we welcome clients and where we sell our products or services. And I like to imagine that Instagram is like the display window from our store. The same way you would decorate your store and display everything beautifully to make sure your clients have a great shopping experience, you can recreate this on